Totally agree. I‘ll add that I suspect the market is bigger for those who want the automation of Dirac vs fiddling with REW, Camilla,…. SHD type product with Dirac would be my vote.I wouldn't say that. I've had excellent results with Dirac. Life changing even. That said, since implementing my LXmini crossovers in CamillaDSP on the Pi and playing with REW and Rephase the improvement Dirac makes is minimal. If I had more dac channels to get my sub under Camilla's control I'm sure I could equal or better Dirac's performance with Camilla alone. But it takes a lot more measurement chops and REW/Rephase fu. Not everyone is interested in that. Dirac, IMO, is very very good.