If actives are so good then why don't all audiophile(non pro) brands make all of their speakers active? It's weird
This is a flawed idea for the reason that it assumes all brands are after ultimate performance, and also assumes all brands have the same idea of what "ultimate performance" is. Don't forget that you can buy single-driver speakers for 6-digit sums of money. In this forum you'd be hard pressed to find anyone considering that optimal, but around the web there are plenty of people who swear by e.g. Voxativ.
Additionally, it adds more complexity to design in the R&D phase, someone who can design a good speaker (including a passive crossover) can't necessarily design a good amplifier/DAC/DSP to go with it.
And the primary reason, I suspect, is that many audiophiles want to mix and match, and won't buy products that bind them to a certain DAC, amp and digital ecosystem. Repairability and potentially lifetime of the product for the end user is also much better with passive speakers.