Technically, it is known as a speaker that easily reveals poor quality in recordings.
I kinda agree, but only partly, I know what you mean tough it's sometime hard to pinpoint why exactly something becomes a standard, Marketing played a rôle at first I guess, but when I did some work in recording studios they where already in their decline so don't quote me as a reference on the history, but the way i remember it, everybody used them, but nobody liked them, but It was not about that, but simply because they where everywhere, and producers where working in different studios, with different engineer, same with musicians, I don't think there was that much more to it, simply familiarity, habit, and yes this perception that if it sounds good on a NS10 it will sound good everywhere, but not so much because of a technical prowess to reveal pour recordings, but more like, it represent the average speaker, that average people have, that was my impression. They where not that great. Now, when Genelec entered the market of near field monitoring with a bang, those considerations magically flew out the window quite fast, engineers realized that working with good speakers has a place. Might not be the "last word", but things changed more than "a bit", Stuff people mix with nowadays are quite hifi by any metric.