I agree, I stopped reading reviews ages ago.
As for measurements, I think that they are helpful for people who enjoy euphonic distortions to track down equipment similar to what they like just as much as they are for those of us who prefer accuracy.
This is very true. I have a bias toward a warmer speaker with a bit of midbass peak and slightly laid back upper mid range, probably because most of my listening is rock and alternative. Good measurements help me identify speakers I will likely enjoy far more than some person waxing on poetically about how the speaker made sugar plum fairies dance before them, while telling me nothing about how they really sound. This of course ignores that if you ask people to describe the sound, they will often have very different views (take a look at when soundstage did a blind speaker test shootout and some would call a speaker bright, others laid back).
I attribute part of the problem to people not wanting to just accept, they may like sound that is less than accurate. Instead they spend all their time trying to convince themselves that they have magic ears.
I think measurements are also great for showing the smoke and mirrors that a great deal of high end equipment has become. You have people that are taking Class D amp modules, building proprietary buffers, throwing them in a fancy box and charging $10,000 for the same module I can buy, with the better performing stock buffer, in a still nice enclosure for $1,000. Same goes for DACs, preamps, streamers, and cables.
For me, keep it as clean and distortion free to the speakers as possible and let me pick speakers that color the sound as I want, or as I have jumped into the realm of digital equalization, equalize how I want.
Most importantly, I see so many people just obsessed with the "sound". I don't want to listen to find out if my system reveals a pixie fart, I want it to play the music so I enjoy it. Fortunately for me, both of my systems make me love listening to the music. I don't spend my time listening for imaging, what they reveal or don't, but rather enjoying and dancing to it (a standing desk is great).