Agree. I would say support, software updates and such are as important as the device itself for this kind of products. The use of this device is computer dependent, so without solid software support I would hesitate. The lifespan and firmware support from Topping HiFi have been short. Time will tell how Topping will handle support for this product-category. RME for example don´t just build great devices, they also have an outstanding support adding tons of value.
The PA5 fiasco is somewhat a red flag for me.
however the “stakes” of a product like this are much higher. Pa5 is designed for enthusiast consumers. If their amp dies, oh well, they lose an amp that they use for an enthusiast hobby. It’s annoying but is not costing anyone income or reputation/professionalism.
In in professional contexts there are deadlines and expectations. A driver bug that stagnates work or corrupts a perfect take, that takes a week before the manufacturer can solve the issue is completely unacceptable.
Am I saying the prospective client of a $150 interface is needing to deal with strict deadlines etc….? Not necessarily.
But competitors like focusrite, MOTU, and RME (somewhat, they are pretty high end overall), who not only serve the budget/prosumer line, but also operate in ultra professional studio scenarios have customer support and development infrastructure to handle extremely urgent and serious matters, and have DECADES of software development experience to back it up (so there are no issues from the get-go) and that support directly translates down to their cheapest most entry level products.
ASR has a very strong focus on technical measurements, etc… but most of us in the pro world are happy to take a hit in performance for absolutely guaranteed reliability and customer support.
Issues cost enthusiasts convenience, issues cost professionals money and reuputarion.