The cables are passive, with a bit of luck they are pseudo-balanced:
Since it's advertised as star-quad, I assume it is a pseudo balanced cable.
The box is active, resulting in a truly balanced output. It also offers level control.
In general, there are pros and cons to both:
- the cable will add no distortion
- the cable will have lower output, so in some cases that may mean you can't drive your amp to full power
- cheap boxes may add distortion and noise
- the fully balanced connection will better cancel certain distortions, but generally not the ones that the box introduces
- the box had level control, if you need that, it may be useful
The specific box has a -90 dB THD and a -88 dB noise floor. That isn't particularly good. So if you can drive the amp well enough with the cable adapter, I'd use that.