Nothing was measured at "1 meter." Klippel near-field scanner, as the name indicates, actually scans closer than that. But by computing the full radiation pattern of the speaker, it can then present the results at any angle or distance. For the same of the review, and as I noted in the other thread, I show horizontal directivity at 3 meters:
We are in essentially far field of the speaker and measuring at longer distances would show little to no difference, as evidenced by your own measurements showing similar results:
View attachment 466459
The extremely uneven directivity will mean large seat to seat variations which cannot be fixed with any signal processing as it would affect all axis/distances. The tweeter is also beaming, making the sweet spot quite narrow -- the opposite of what you want in a home theater.
Compare your measurements to another Pro speaker aimed at this market, the JBL 4309:
https://www.audiosciencereview.com/forum/index.php?threads/jbl-4309-review-speaker.27255/
This is its directivity:
As you see, it is in entirely different class than your speaker. Extensive research shows that smooth directivity correlates well with listener preference. We also have much wider directivity, maintained all the way nearly 20 kHz.
The complex and optimized geometry of the JBL compression driver is responsible for this excellent performance.