The off axis sound is off axis, right? Where does it travel along in your home, and once coming after you, what does it do to you.
To a certain degree, we can perceive tonality over a limited angle window. Particularly in a nearfield setup. Our head and shoulders contribute to diffraction, and we subtly and unconsciously move our head to improve localization, we can perceive more than tonally in just one spot like a microphone.
Of course, the off-axis sound is mostly reaching our ears via reflections. Early ones (ceiling, floor, side walls), discrete ones, delayed reflections, increasingly diffuse reverb. Our brain is actually pretty well trained in interpreting the pattern both in terms of time, angle and tonality. For the latter, the difference in tonality between direct sound and reflection is key. Of course we have to take into account that the direct sound is also containing reverb information (when listening to an acoustic recording from a concert hall) and that the indirect soundfield in the listening room might be dominating.
Speaker directivity is not only more important than frequency-dependent absorption, our brain can also compare it to the direct sound and different parts of the indirect soundfield which might carry a different tonality pattern (due to uneven directivity, lobing).
the Blades are a great example of keeping the bass drivers centered around the UniQ to create an "apparent point source", if it didn't matter I wouldn't think they would go through all of that trouble.
AFAIK Concept blade geometry predated the current generation of coaxial drivers, so it might have been a requirement for higher x-over freq.
it's a subtle effect and the speakers still sound great but when you A/B instantly between them and an LS50 it's pretty obvious that the LS50 is the more perfect point source.
As mentioned, it is unlikely that the difference in vertical localization solely originating from the different position of the bass driver, is really audible. What you are describing, is worth checking in a controlled test, and might hint to discrete reflections in the room creating the localization instability effect. That is a pretty common thing.
In this case it might be a good idea to exclude other factors potentially compromising the localization stability, so I recommend to decrease the listening distance of both speakers in a way the direct sound would also be dominant over the reflections. As KEFs are coaxial designs, you can go for a true nearfield setup until you feel this ´perfectly stable phantom center´ imaging. This also reduces the influence of reverb tonality which is another explanation why the floorstanders give a different spatial impression.
This ensures localization issues rooted in reflections are attenuated to a sufficient degree. I bet, the imaging will be as good as with the 2-way in this case.
They are putting a slight shelf in the on-axis response so that the early reflections maintain a downward slope,
That is not uncommon with speaker concepts showing an actual decrease in directivity index in the lowest band the tweeter is playing alone. That is particularly the case with speakers having a comparably small tweeter in a slim baffle or baffle-less geometry.
Although, this is not the case with either KEF Q model I am aware of. They all show increased directivity index in the tweeter band, so a perfectly flat anechoic response on axis would contribute to a downward slope of the in-room response. So I would see no reason to tilt the response even more, and it would almost certainly lead to a dull tonality in most of rooms.
Do you know which model is described in your text?