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This is actually amazing, assuming that it’s Gen Z approved and not seen as a straight SNL skit by the target audience or maybe it is seen as a roast of Gen Z culture and still Gen Z approved.
1) Finding light colored speakers like the JBLs is surprising hard. Being able to showcase speakers like that is great.
2) Smart to emphasize that the foundation of the experience is 2.1 and you can do floor standing or bookshelves, not a 2.0 setup. They keep it simple and I would agree that 2.1 to 5.1 to 5.1.2 is the best way to do good, better, best* when you have the Gen Z’s typical apartment and budget.
I like that they go to 5.1.2 instead of 7.1.0 for modern mixes in most rooms, even if it’s upfiring speakers.
3) SAF/WAF is a common thread in many message boards. By targeting single women from Gen Z, they are investing in the future of hifi/home theater. The joke for any US audiophile show is that if the average age of the show goer means that the hobby will die as the hobbyists age. The truth is that US audio shows are more disproportionately older men compared to audio shows in Europe or Japan.
Go to a concert or movie theater and there’s a great mix of men and women. Go to the Taylor Swift Era’s Tour, and there is a huge number of women. Go to any audiophile show or home theater showroom, and it’s disproportionately men.
4) The more wisely deployed Atmos setups are, the more Hollywood will continue to invest in making sure there are great mixes and the fewer soundbars that are out there, the more likely Hollywood will mix for larger dynamic ranges.
(Netflix, Disney+, MAX are all able to track if they are streaming Atmos or 5.1 or to a tablet/phone.)