Thanks! I've got quite big ones, with directivity of big speaker as its cardioid and waveguide and all. Nominal 90 deg and bit wider on low mids, similar to what a huge baffle would have. I guess next step would be to try speakers with bit higher DI.
I also have a bit bigger room but not much, height is similar to yours. Have you tried absorption on the ceiling?
edit.
room is about 5 x 8m, asymmetric as roughly half is kitchen, half is living room. Listening triagle extends to about 2.3m where there is good sensation being inside the sound. Sit back at sofa, listening triangle is now around 2.9m and sound gets veiled a bit, envelopment is lost, image is now more clearly in front and not all around. Literally stepping in/out from good sound. Well, I bet my wife wouldn't spot it though so its not like good and bad, just matter of rather good and best
Bass changes some as there is no multisub or bass traps. Perhaps bass is important to this? Toe in doesn't seem to matter, listening window response is pretty smooth, very little diffraction for example so didn't expect it to affect much. Also pile of pillows on the floor don't seem to affect but that doesn't really change room acoustics/reverberation. Haven't tried any acoustic treatment yet. Acoustics in the room is comfortable in general, haven't measured though. Mild flutter echo with hand clap test, much better than on some other rooms here.
Anyhow, some sort of threshold gets crossed so perception changes. I guess I need to keep on experimenting.
Its a silly problem, proper western lifestyle nitpicking
but its like having a race car with wood pallet as drivers seat, ready to race but uncomfortable and the enjoyment is not what it could be, a bummer.