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Greenwashed: A Sobering Tale of the Human Enterprise

GM3

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Greenwashed is the single greatest doomer porn video ever made in history. 6/5 stars. This doomer chick, Sofia Ochoa, has more balls than any other doomer I have ever met. Two thumbs up to Sofia and her masterpiece called Greenwashed which as much as anything I have ever watched, spells out in unambiguous language, how fucked we are, how fucked everyone of our fellow earthlings are, and how much the planet, at least the living biosphere, is. So if you haven't watched Greenwashed and need a dose of doomer porn featuring William Rees and a bunch other doomers, it is the single best documentary about how fucked we are, that I have ever had the pleasure to watch in my entire life.
-- Sam Mitchell, Collapse chronicles

Normally I would have asked if anyone has seen it, but since it has a mere 29k views, I think it's pretty safe to assume nobody has.

Movie is free, you can watch it here.

I'm obviously recommending it, but it's not for the fainthearted. It's a bit of a red pill vs blue pill decision, where in all honesty, ignorance might be bliss. It's very well done and quite entertaining, something I don't say lightly as I can't say the same for most of the western TV series or movies I've watched in the last couple of years.

Definitely worth watching!
 
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AI generated summary;
The trailer for GREENWASHED presents the film as an exposé on corporate sustainability claims. It shows how many businesses promote themselves as eco-friendly while continuing harmful practices. The film is meant to be a wake-up call, urging consumers to look past advertising and question whether “green” branding is genuine.

It explains that companies often use words like sustainable, eco-friendly, or carbon neutral without taking meaningful action. Greenwashing is portrayed as a way to ease consumer guilt and protect profits rather than create real change. Despite their claims, many corporations still contribute to pollution, climate change, and resource exploitation. The film encourages viewers to examine these claims closely and demand transparency.

The trailer uses dramatic visuals and urgent narration to stress the seriousness of the issue. It contrasts polished corporate ads with images of environmental destruction, creating a sharp divide between promises and reality. The fast pacing is designed to provoke outrage and reflection.

Finally, the film places greenwashing in a global context. As climate change worsens, industries such as fashion, energy, and consumer goods are often accused of misleading sustainability claims. The documentary aims to help audiences recognize these tactics and push for real accountability.


JSmith
 
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Normally I would have asked if anyone has seen it, but since it has a mere 29k views,

I’ve seen it ;) , but then again I am a tofu munching veggie crunching flag waver for Greta Thunberg and her actions in highlighting just how fucked we are.
 
I’ve seen it ;) , but then again I am a tofu munching veggie crunching flag waver for Greta Thunberg and her actions in highlighting just how fucked we are.
Soy has amazing health benefits.
 
Al Gore's An Inconvenient Truth comes to mind
He was ahead of the curve and we are all behind it now
Let's see if AI can get us out of the fix we're in, or make it worse
Interesting times...
 
I’ve seen it ;) , but then again I am a tofu munching veggie crunching flag waver for Greta Thunberg and her actions in highlighting just how fucked we are.
I'm definitely a carnivore but I do hug the trees
I know there's a contradiction there, but life, like audiophilia, is full of compromises
 
I'm definitely a carnivore but I do hug the trees
I know there's a contradiction there, but life, like audiophilia, is full of compromises
I'm a red meat addict, but I know too much is not good, and I prefer grass-fed, and I don't like it when the recipe has too much fat in it. Venison and buffalo are very lean so are better options.
 
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Anyone watching this documentary should be cautioned that one of its contributors, George Monbiot, has written on Bluesky about how he was essentially deceived, and his views misrepresented by the makers.
George Monbiot is an extremely credible UK based journalist who writes and campaigns on a bunch of issues relating to environment, including population growth and decline.
I'd take his word on these topics over the makers of this documentary every time so, caveat emptor.
 
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Anyone watching this documentary should be cautioned that one of its contributors, George Monbiot, has written on Bluesky about how he was essentially deceived, and his views misrepresented by the makers.
George Monbiot is an extremely credible UK based journalist who writes and campaigns on a bunch of issues relating to environment, including population growth and decline.
I'd take his word on these topics over the makers of this documentary every time so, caveat emptor.
That's quite the general statement! As to not get lost in the weeds, I'll just say ([edit] actually didn't work out.. lol) that I don't see how his views were misrepresented. I don't think he says in his article 'Hatewashed' that he was deceived either. It's more like he's framing himself as a victim, but from the letter he posted: "would appreciate being able to speak with you about the environmental challenges the planet is facing.", seems pretty clear to me that he just didn't expect that the mainstream narrative/position would be challenged.

Had he known beforehand, he might not have wanted to participate, but is this really unethical journalism as Monbiot claims? Maybe to some extent, but in my book, as long as his positions aren't misrepresented through misleading editing, which I don't think were, I wouldn't call it unethical. You can easily find his articles on the topic on his own website (ex), and it aligns to what he said in the interview. It really seems to be a framing issue, like he didn't appreciate the negative light and negative feedback he received after the documentary was published, due to his claims/positions.

I don't think he was "their target" either, just one example of someone holding his view on the topic. Some of his accusations towards the documentary, ex; "because I’m “not honest”", might not be accurate either, likely something he inferred from something they said in the 2h50, but I rewatched his bit and didn't notice the bit where they supposedly said he was dishonest... (shrug)

Anyway, his bit is at 1h50 of the documentary. But if you haven't, I'd just watch it from the start and not to skip to that part. I'd say watch the documentary, then read Monbiot's articles, but IMHO, Monbiot is clearly wrong on the topic, so relying on his opinion or position would be a mistake. But it's clearly a contentious and divisive topic so... (which btw shouldn't be, but as Monbiot's 'myth' article, a lot of people like to associate the topic with 'isms', even if in reality it has nothing to do with it... Which is why the topic is typically shunned in most public circles.)
 
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Disclaimer: I haven't watched the documentary, not sure that I will, because I have a hunch I will learn nothing new.

At least in the USA, I think the notion of self-sacrifice for the common good is reviled by people of all political persuasions. :D Though it might not be apparent if you've been immersed in the culture, the level of material wealth enjoyed by average US Americans in 2025 would stagger their counterparts from 50 years prior.

A percentage of the population is very keen to know about a corporation's values. But mostly, I think they just want to feel that it's okay to keep buying stuff.
 
but then again I am a tofu munching veggie crunching flag waver for Greta Thunberg and her actions in highlighting just how fucked we are.
You are definitely growing on me :p
 
I ended up watching a chunk of it, and will probably watch the remainder at leisure.

Didn't particularly need to know about this documentarian's prior missteps, but suppose for those who had been following her work previously, she felt explanations were in order. And it does illustrate how finding solutions to these problems can be trickier and more nuanced than it might appear at first glance.
 
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