There is precedent for this in the 3D printing community. The Voron is a high performance open source 3D printer. E: I see
@d.fapinov already mentioned that.
BOM and plans are the open source part. There is a cottage industry of people selling kits and even full builds for money.
I would say that people making a little profit from open source plans tends to strengthen the project and help deliver on its aims to more people.
You see this all over the place in software too... WordPress is free OSS but plenty of people make money from it in various ways.
It's probably true that there isn't a big market for these so the non-diy route will tend to be expensive.