
a few points:
its $27k... $7k is federal EV grants that may or may not stay around
the gimmick here is the EV comes in one size one color one config... if you want another color than Soviet gulag era grey you need to go with a wrap
also the car tries to trade on its spartan nature with base windup windows and no audio system - the car is trading on accessory customisation where you can buy or even 3d print interior accessories like bluetooth speaker holders etc.
it has a 50 kw hour battery but it doesnt seem to utilise this well given its range is only 150 miles or 240km... let's just say there are EVs not available in the US at the same price that have double the range with the same size battery so I do not know what 'magic' exists in the US that makes them fall so far behind the curve...
to add further insult to injury these EVs not available in the US are normal cars with paint, in car audio and all the normal things one expects for similar or even less money
as of launch theres a base and an extended battery... this pushes the car from 3,600lb to 3,800lb
a 4x4 model is on the horizon
the truck has two optional SUV tray 'caps' so you can turn it into a Ford Bronco 4 seater like OJ Simpson used to drive but I dont like the of a 2 door 4 seat SUV... there's no need for that when everyone else has 4 doors.
overall the truck is sort of interesting on a technical level but I dont expect it to last in the end unless Bezos wants to turn on the cash spigot
Ford could very easily launch an $29,990 EV Maverick and its game over... but knowing Ford, they won't.