kemmler3D
Master Contributor
Also a good point. The new culture of manufacturers issuing highly detailed measurements and then 3rd parties verifying those measurements is really the diametric opposite of snake oil and dealer BS. This may give people the confidence to buy an expensive item sight-unseen, sound-unheard. It's a matter of trust.You make an excellent point.
What I really like about the direct to consumer model is that it simply doesn’t suit the typical BS audiophile marketing ploys. Consumers want reassurance when buying at distance that the product is properly and well engineered and only high quality measurement data can provide this.
Of the big boys, KEF seem to have embraced this idea. I think we’ll know the tide has really turned when another big one like B&W joins in.
This type of trust has been hard to come by in the past, but manufacturers can apparently build trust by getting a track record of sharing accurate measurements that match up to independent testing. At this point I would probably actually believe specs from Topping, JDS, KEF, Hypex, Purifi, etc. without verification. Probably some others like Ascend and @sigbergaudio too. It looks like Ascilab is on this track.
Which is really saying something when you think about it. I may reasonably and sensibly take the word of a speaker company in another country (Korea) over the word of a Hi-Fi salesman in my own town of SF. The power of measurements (when used correctly) is not small.