Are you saying people pay ridiculous prices for sub-par performance in hifi? Soldiers of fortune may have populated the area?Whatever brings the pleasure the actual owner/customer seek. I would however argue that sometimes (or quite often actually), the brand value / prestige value / aesthetics and so on may very well exceed the actual performance value. That's for just about anything an enthusiast within any area would purchase.
Actually I know no other area in life where you can spend kajillions and get bare pennies in return. It may exist, but I know only hifi devices/parts with that much distance between science/reality and prices.
I don't think Ascilab or Purifi fall under that label though. I know Ascilab also has some expensive models, but they aim to deliver. That's different from wooden unicorns with fantasy pricetags on them.
But it's a hobby. The one thing in life were no one needs to make compromises. My motto.