It's likely not winning any multi-listener high end blind shootouts. The key there is "multi-listener", though, as it's highly likely some individuals will still prefer it. Perhaps you're one of those individuals .
I'll explain. A lot of people love vinyl (as an example), and would prefer it in a blind test (I would assume since it's hard to not hear the difference). This might be a distortion that many people would like or find nice. Tubes could be another example.
Of course, to test this properly we would need a double blind test or as close as we could which would be extremely complicated to do. People will have to not see or touch any of the headphones so they don't "recognize" them, etc.. Basically, it's a mess.
But I would also not claim that "this is the bestest sound in the world and everyone MUsT lOVe iTttTTtt!!!"