The WiiM Ultra's line output level can be set to either 500 mV or 800 mV in the settings. Yours needs to be switched to 800 mV.
Actually, 2 Vrms should be the best setting with the 23 dB gain setting. Also, bypass mode has nothing to do with it, the A5 doesn't offer more voltage, power or gain with bypass not enabled.
When I got my a5, I was surprised by its weak power.In bypass mode, my wiim ultra doesn't sound that loud at 100% volume. I should have bought an a7...
The A7 would have made little difference. The A5 is
not low on power. 250 W over 150 W into 4 ohm just means 2.2 dB higher SPL.
Selectable gain on the A5 is 23 or 26 dB and on the A7 26 or 29 dB, so the A7 will sound slightly louder at the same volume setting on the Ultra, but not significantly.
If you're not getting the desired volume level with the Ultra set to 100%, check the following:
1. Is the Line Out Level of the Ultra set to 2 Vrms? It should be.
2. Is the Volume Limit of the Ultra set to a value lower than 100%? Only when using EQ (e.g. for rom correction) you should reduce the Volume Limit by 1 percentage point for each 0.6 dB of EQ boost. If you don't use EQ, just leave it at 100%.
3. What are your sources? The phono input is relatively low in level. Many TVs do never put out a signal close to 0 dBFS, so the TV input may also be very low. Old CDs or recordings used for streaming have a very big safety margin towards 0 dBFS. You can compensate for low level sources using the Pre-Gain feature, if you are sure the source level the reason for low sound. Compare the loudness to a source like the included Radio Paradise music service, even if you don't intend to listen to it later on. It's free and a good example of average loudness modern sources.
4. If you still don't get the desired SPL.from your speakers, set the gain switch to 26 dB.