I would like to add one important voice on sound measurements and room correction.
2015 AES paper by Floyd Toole. "The Measurement and Calibration of Sound Reproduction Systems".
See full paper attached and two excerpts below (J. Audio Eng. Soc., Vol. 63, No. 7/8, 2015 July/August).
Page 512
For decades it has been widely accepted that a steadystate amplitude response measured with an omnidirectional
microphone at the listening location in a room is an important indicator of how an audio system will sound. Such
measurements have come to be known as generic “room curves,” or more specific “house curves.” That belief has a
long history in professional audio, and now it has penetrated consumer audio with stand-alone products and receivers
incorporating automated measurement and equalization capabilities. The implication is that by making in-situ measurements
and manipulating the input signal so that the room curve matches a predetermined target shape, imperfections in (unspecified)
loudspeakers and (unspecified) rooms are measured and repaired. It is an enticing marketing story.
Page517
It is a bold assertion that a single steady-state measurement in a room—a room curve—can reliably anticipate
human response to a complex sound field. Such measurements take no account of the direction or timing of reflections
within the sound field. Time-windowing the measurement is useful to separate events in the time domain, but
these too ignore the directions from which sounds arrive. Human listeners respond to these cues, in some detail, and
they exhibit skills in separating room sound from the timbral identity of loudspeakers, and in adapting to different
circumstances. This is, after all, what happens at live, unamplified, musical events. This means that not everything
measured is perceptually important, nor can our reaction to such sound fields be constant, we adapt (see [1] chapters
5–11, and section 11.3.1, and [2] section 2.5). The simple measurements therefore cannot be definitive.