If they sold one HD600 or whatever for every 500 other units I’d be surprised. The consumer group had revenues in the hundreds of millions of euros in 2019. High-end headphones are probably a rounding error. You guys have a very inflated view of the importance of the audiophile fringe. There is a small market for expensive open headphones. They didn’t innovate because as the measuments show, HD6xx is still one of the best headphones in the world despite being ancient.
Sennheiser is looking to exit because everyone in the real world owns Apple AirPods, Beats, Sony WH-1000MX3, or Bose QCs. They failed to make inroads against Jabra and Plantronics in the headset and speakerphone market. They were late or just never gained popularity in Bluetooth and noise cancellation.
To think they are looking at divesting a huge business unit because a few models of open wired headphones lost sales or margins is naive.
Again, the HD6XX must be incredibly cheap to produce at this point. It’s made of nothing exotic and it’s a really old design. From a revenue standpoint, if they are cheap to produce it probably helped to move product that wouldn’t have otherwise been sold.
Sennheiser is looking to exit because everyone in the real world owns Apple AirPods, Beats, Sony WH-1000MX3, or Bose QCs. They failed to make inroads against Jabra and Plantronics in the headset and speakerphone market. They were late or just never gained popularity in Bluetooth and noise cancellation.
To think they are looking at divesting a huge business unit because a few models of open wired headphones lost sales or margins is naive.
Again, the HD6XX must be incredibly cheap to produce at this point. It’s made of nothing exotic and it’s a really old design. From a revenue standpoint, if they are cheap to produce it probably helped to move product that wouldn’t have otherwise been sold.
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