Because they can do AB Tests on the computer of captured files which is a lot easier than hardware.
Sure, I'm aware it's easier that way, but I think it's not the way it should be done. In my opinion analog output signal from the DACs should go to the switcher and than to the preamp/amp/speakers chain. As we have seen from your measurements output signal from modern DACs differs very slightly so doing ADC can affect those differences that are anyhow very small.